From Visibility to
Being Seen
Quiet Hiring Is Real—and Digital Validation™ Is How You Win
Quiet Hiring Is Real—and Digital Validation™ Is How You Win We’ve entered what recruiters increasingly call the Quiet Hiring era. This means...
When Does Marketing Become Annoying Noise?
When Does Marketing Become Annoying Noise? There’s a moment when marketing stops being helpful and starts being ANNOYING. Not because the product is...
Layoffs Are Up 54%. Invisibility Is the Real Career Risk.
Layoffs Are Up 54%. Invisibility Is the Real Career Risk. 1.2 million layoffs this year. Up 54%. That number alone should stop professionals in...
Visibility Is Easy. Being Seen Is Earned.
Visibility Is Easy. Being Seen Is Earned. And no -- your resume isn’t helping you get discovered. Most professionals recognize that they need “more...
The Missed Opportunity Hiding in Plain Sight: The GameDay Hard Hat
Hey ESPN, Home Depot, GameDay, and Disney – FIRE. YOUR. MARKETING. TEAMS. The Missed Opportunity Hiding in Plain Sight: The GameDay Hard Hat Hey...
Why your ai headshot is hurting your professional brand
Is this a rant or a sign of GOMS (Grumpy Old Man Syndrome)? Either way, I am over the AI-generated glamour-shots on LinkedIn.Will the Real *You*...
Leadership: developing others from an interoffice envelope
Developing Others: Leadership Lessons From an Interoffice Envelope, a Photocopier and LinkedIn I’ve always believed the best leaders don’t just...
Can you do me a favor? … Please check on your friends this holiday season.
Can you do me a favor? ... Please check on your friends this holiday season. Even the strong ones. Especially the strong ones. This time of year...
Your Professional, Digital Presence Is Your First Impression Now
Your Professional, Digital Presence Is Your First Impression Now Several times a week, I find myself having a familiar conversation. Someone...
My First Rodeo: Lessons from Writing My First Book
My First Rodeo: Lessons from Writing My First Book In Texas, we like to say, “Not my first rodeo.” It’s a badge of experience – a shorthand...
From Personal Branding to Professional Proof: What’s the Difference?
From Personal Branding to Professional Proof: What’s the Difference? For years, “personal branding” has been the rallying cry for professionals...
Would I recognize you if we met at Starbucks tomorrow? ☕ …
At #CMWorld, one of the vendors was taking professional headshots -- so I jumped in. And I’ve got to say… they made me look as good as they could! 😎...