by Knox Keith | Jun 2, 2025 | Blog Posts
Your Small Business Needs More Than a Website. It Needs a Voice. And Topical Relevance. When I was a kid, I watched my parents run a small antique store and juggle rental properties on the side in addition to being school teachers. They were hard...
by Knox Keith | May 25, 2025 | Blog Posts
Business can often be thought of as a three-legged stool: People, Process and Technology, with the focus and investments focused heavily on the latter two. Why do people always come last? Because it involves a lot more ‘art’ as opposed to hardcore metrics...
by Knox Keith | May 21, 2025 | Blog Posts
LinkedIn Is More Than a Resume & Rolodex I watched someone my age try to explain 1980s office life to their 13-year-old – and the kid had no idea what a Rolodex was. It made me laugh, then pause. Because somewhere along the way, we moved from physical...
by Knox Keith | May 4, 2025 | Blog Posts
Use Conversation Starters to Build Connection – Online and Offline We went to a Kentucky Derby party this weekend. You know the kind: seersucker suits, fascinators (the fancy hats that the ladies wear), mint juleps flowing. But what struck me wasn’t the race – it was...
by Knox Keith | Apr 30, 2025 | Blog Posts
Strategic Effects: A Mindset for Real Change Introduction: Why Strategy Alone Isn’t Enough Every leader talks about strategy. But in practice, strategy without execution is just noise. And execution without alignment is chaos. That’s where...
by Knox Keith | Apr 16, 2025 | Blog Posts
Who Is Leon Shasta?When a voicemail becomes a case study in digital presence and modern communication. There was a time in my childhood (eek —say the 1970s or 80s), when a ringing phone felt exciting. You raced to pick it up, not knowing who it might be on the other...