Don’t Just Tell Me — Show Me

Don’t Just Tell Me — Show Me

The Problem with “Telling” in a Digital World We’ve all read it: “I’m a strategic, results-oriented professional with a passion for innovation.” Sounds impressive. Until you realize… absolutely anyone can say that. Welcome to the problem of telling without showing....
Budget cuts?  Don’t panic.  Prioritize.

Budget cuts?  Don’t panic.  Prioritize.

Budget cuts?  Don’t panic.  Prioritize. You don’t need more budget – you need more clarity. In downturns, I’ve helped my clients refocus, re-engage and outshine competitors without throwing money at the problem. If your marketing spend just got slashed,...
Always Be connecting

Always Be connecting

Always Be ConnectingNot Selling.  Not Pitching.  Not Closing.Just… Connecting. A friend recently commented, “Always be networking” on a previous post.  It reminded me of that iconic scene in Glengarry Glen Ross – the one where Alec Baldwin is shouting:...