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From Personal Branding to Professional Proof: What’s the Difference?

From Personal Branding to Professional Proof: What’s the Difference?

by Knox Keith | Oct 25, 2025 | Blog Posts

From Personal Branding to Professional Proof: What’s the Difference? For years, “personal branding” has been the rallying cry for professionals trying to stand out. The concept itself isn’t new – it dates back to 1997, when business thinker Tom Peters published his...
Would I recognize you if we met at Starbucks tomorrow? ☕ …

Would I recognize you if we met at Starbucks tomorrow? ☕ …

by Knox Keith | Oct 21, 2025 | Blog Posts

At #CMWorld, one of the vendors was taking professional headshots — so I jumped in. And I’ve got to say… they made me look as good as they could! 😎 (And they were limited! No AI. No Filters. #Miracle! 😂 ) But here’s the real point: your profile picture is one of...
The Top 5 Mistakes Professionals Make on LinkedIn (That Cost Them Opportunities)

The Top 5 Mistakes Professionals Make on LinkedIn (That Cost Them Opportunities)

by Knox Keith | Oct 19, 2025 | Blog Posts

The Top 5 Mistakes Professionals Make on LinkedIn (That Cost Them Opportunities) LinkedIn Is More Than a Digital Resume If you’re still treating LinkedIn like a static online resume, then you are missing out. LinkedIn has become your digital storefront, your public...
Mentorship, Soft Skills & Digital Proof:  A Modern Career Safety Net

Mentorship, Soft Skills & Digital Proof:  A Modern Career Safety Net

by Knox Keith | Oct 12, 2025 | Blog Posts

Mentorship, Soft Skills & Digital Proof:  A Modern Career Safety Net The setup Some of the most impactful lessons in my career didn’t come from a textbook.  Instead, they came from conversations.  From mentors.  From people who helped me find...
From Mentorship to Outplacement:  Why Relationships Matter in a Layoff

From Mentorship to Outplacement:  Why Relationships Matter in a Layoff

by Knox Keith | Oct 9, 2025 | Blog Posts

From Mentorship to Outplacement:  Why Relationships Matter in a Layoff The setup When layoffs happen, most people panic and polish their résumé.  They start rewriting bullet points, updating titles and hitting “apply.” But when I’ve watched people land on...
Mentorship Matters: Why Relationships Last Longer than Programs

Mentorship Matters: Why Relationships Last Longer than Programs

by Knox Keith | Oct 2, 2025 | Blog Posts

The SetUp One morning this week, I sat at a mentorship breakfast at SMU’s Cox School of Business with the new dean, Todd Milbourn. Dean Milbourn shared a story about one of his own mentors — someone who guided him through his dissertation, later became a peer,...
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  • The Resume Is Dead: It No Longer Opens the Door Alone

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